The CRM Sushi Podcast, With Inbound Marketing Expert Wes Schaeffer The Sales Whisperer®

Vidyard: Powering The Video-Enabled Business


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  • "Quickly create and send custom video emails that boost response rates by 8x!"
  • Video will help sales people re-introduce the human component back to sales
  • How to send personal video messages
  • This is not Wistia or Vimeo. It's more like BombBomb
  • Sales reps are asking for more content and better access to more content including capturing screen demos
    • More powerful than Camtasia or Jing
    • Can create and track how prospects engage with the video content
    • Simple to use
    • Works within the browser with a Chrome Extension
    • One click to send
    • Wait for notifications
  • It's still early in the video email game
  • Helps you stand apart from the crowd
  • Record
    • Tab
    • Screen
    • Cam only
  • Share immediately with Gmail and Outlook
    • Free supports Gmail
    • Paid version supports Outlook
  • Track opens, views, view length, engagement
  • Hints to personalize
    • Hold up a white board that says "Hi (Joe / Mary)"
    • Do a screenshare of their website or LinkedIn profile
  • Easily share existing company content
  • Increase appointment show-up rates
  • Can be used in sales, prospecting, updates with clients, etc.
  • Authenticity trumps everything these days so be yourself
...more
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The CRM Sushi Podcast, With Inbound Marketing Expert Wes Schaeffer The Sales Whisperer®By Wes Schaeffer, The Sales Whisperer®

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