Vinay Vimarsh

One email arrived overnight, and Jitendra Vaswani's $2,000/month income was gone.

In this episode, SEO and affiliate marketing expert Jitendra Vaswani, author of "Inside A Hustler's Brain" and head of a 25-member team, shares the lowest point of his career. He started in 2012 with a ₹6000/month job, built his own affiliate marketing agency, and has worked with 1400+ clients.

In this episode:

• What's working in SEO right now: exact match domains and parasite SEO
• How he runs a global team as a digital nomad using AI-built SOPs
• How podcasting and content creation opened big doors
• The 50-video barrier where most creators quit
• The panic attack when his affiliate account was banned overnight
• His journey from stammering to speaking at 50+ events
• His honest take on marriage, taxes and ease of doing business in India
• Best business advice: never depend on one income source
• Final advice: learn AI, don't stay illiterate

Host: Vinay Raghav, Co-Founder & CRO of BEgroup & Rajwada Farms and angel investor.

Watch the full video episode on YouTube by searching Vinay Vimarsh: [YouTube link]

Follow Vinay Raghav: Instagram instagram.com/vinay_raghav1 | LinkedIn linkedin.com/in/raghav-vinay
Follow Vinay Vimarsh: Instagram instagram.com/vinay_vimarsh | LinkedIn linkedin.com/company/vinay-vimarsh

Disclaimer: This episode is for educational purposes only. The opinions shared by the guest are his personal views. We do not intend to defame or harm any person, brand, product, country or profession mentioned.

Jitendra Vaswani started his career in 2012 with a ₹6000/month job. Today he runs a 25-member affiliate marketing agency, has served 1400+ clients, and is one of the few experts helping businesses navigate the shift from traditional SEO to AEO (Answer Engine Optimization) in the age of AI search.

In this episode, Jitendra breaks down what AEO actually means, why Google AI Overviews are cutting into website traffic, how parasite SEO helps you rank inside AI tools within 24 hours, the ₹60 lakh mistake that nearly ended his business, and why he now runs 80% of his business on paid ads instead of organic SEO.

If you're in digital marketing, content creation, or running an online business, this conversation will change how you think about search.

🎙️ Vinay Vimarsh, powered by BE Group

Everyone talks about ecommerce success stories with big revenue numbers — but rarely does anyone break down the actual profit, the losses, the platform glitches, and the real discipline it takes to build a business on Meesho, Amazon and Flipkart without ever going into loss.Today's guest is Meet Jain a Mumbai-based ecommerce entrepreneur who started selling Home & Kitchen products at the age of 18 with barely ₹10,000, and has now crossed ₹35-40 crore in total revenue, sells 1000-1500+ orders daily, and has been recognized with a Meesho award for his growth. He's also trained thousands of students from CAs and doctors to Bollywood actors on how to build a real, profitable ecommerce business.In this episode, Meet breaks down exactly how the business runs behind the scenes — the pricing glitch that could've cost him lakhs, why he's never made a loss in 5.5 years, his real profit margins after platform fees and returns, the keyword hack that changed his order flow, and the honest truth about what ecommerce educators don't tell you.

Every new Amazon seller thinks — listing done, product uploaded, now it'll sell. But reality is very different.

In this episode (Part 2 of our conversation with Gagan Arora), founder of GoHooked shares how his own employee caused a ₹60 lakh loss, how he rebuilt from -₹60 lakh to ₹3 crore/month, and the mistakes every new seller makes that you should never repeat.

We cover China vs India sourcing, Amazon's algorithm and drop-off rate, the truth about ads and visibility, fake reviews, unit economics on a ₹500 product, how much capital a new seller actually needs, and the categories worth entering in 2026.

If you want to sell on Amazon — or already do — this episode is a must-listen.

He threw away 2.5 lakh mobile covers, survived two Amazon account suspensions, and watched Snapdeal turn into "Snake Deal" — and still built a ₹3 crore/month business.

In this episode of Vinay Vimarsh, we sit down with Gagan Arora, Founder of GoHuk, who has been selling online since 2013 — starting on FashionAndYou, moving through Snapdeal, and eventually building his brand on Amazon. What began with hand-packing hookahs on the floor of his first-floor apartment has scaled into an operation processing 2,000-2,500 orders every single day.

We break down:

• Why "latching" onto other sellers' listings backfires
• The mobile cover mistake that cost him 2.5 lakh units
• Why you can never truly become a "brand" on a marketplace
• The 20-50-30 rule every e-commerce seller needs to know
• Amazon's algorithm vs. Flipkart's relationship-driven system
• How he built his own D2C brand after years on marketplaces

If you're building — or thinking about building — on Amazon, Flipkart, or any marketplace, this episode is a masterclass in what actually works.

🎧 New episodes of Vinay Vimarsh every week.

Everyone talks about D2C funding and big brand launches — but India's real e-commerce hustle runs on sellers who quietly build lakhs-crore businesses selling one simple product, without any VC money.

In this episode, we sit down with Nitish — an e-commerce entrepreneur selling shirts across Meesho, Amazon and Flipkart, processing 1000-1200 orders every single day. What started as a small online business has scaled into a ₹3-3.5 crore annual revenue operation — and he also runs his own agency managing 150+ brands.

Nitish breaks down exactly how the business runs behind the scenes: the capital it took to start, the biggest mistakes and losses along the way, how he manages operations at this scale, platform-by-platform comparisons, and his honest advice for anyone looking to start selling online today.

From Factory Timekeeper’s Son to the founder of one of Pune's largest private capital advisory firms Girish Lakhotiya's journey is not just inspiring, it's a masterclass in building from zero in an industry that was never meant for outsiders.In this episode of Vinay Vimarsh, we sit down with Girish Lakhotiya — Founder of Prachay Group — an RBI-registered NBFC, a SEBI-approved bond platform (BondSmart), and a boutique investment bank built entirely without a single rupee of VC funding.We go deep into how finance really works in India — the stuff no school, no college, and no parent ever teaches you. From why banks reject SME loans to how real estate developers raise capital, from the difference between debt and equity to where you should actually put your savings — this conversation covers it all.

What does it take to build a brand around an ingredient 99% of India has never heard of?Udit Chawla, Co-founder of WellWith India, did exactly that — sourcing Sea Buckthorn from the freezing valleys of Ladakh (-40°C), building an unbreakable supply chain, and growing the ingredient's online search volume from 30,000 to 20 million.In this episode of Vinay Vimarsh (powered by BE Group), we go beyond the success story and unpack every major decision Udit made — and why.

Everyone talks about D2C brands and VC funding — but India's real economy runs on family businesses that scale through ground-level distribution, traditional networks, and solid unit economics.Today's guest is Naman Agrawal — Managing Director of 420 Masala (Agrawal's 420 Group, Indore). A family legacy that started in 1962 with just ₹150 and 5 kg of moong dal — and today employs thousands of people and stands as one of Central India's biggest spice brands.Naman studied engineering, came back home, and integrated a high-tech masala vertical into his family's manufacturing legacy — including Central India's first Cryogenic Grinding Plant.

If you think e-commerce is just about buying cheap and selling expensive, this podcast will break all your myths.In this podcast, we are joined by Ajay Khandelwal, founder of Youth First, who started his business from a small room in 2017 and built a massive apparel business generating ₹50 Crore revenue from a single product. In this conversation, he shares the real truth about e-commerce, clothing business, manufacturing, marketplaces like Amazon, Flipkart, Meesho, returns, dead inventory, scaling operations, and how to start an e-commerce business with low investment.This podcast is packed with practical insights for anyone who wants to start an e-commerce business, clothing brand, manufacturing unit, or marketplace business in India. Ajay also talks about business losses, scaling from small orders to thousands of orders per day, and the reality of building a brand through marketplaces.