The evolution for media companies is far beyond their box. Their growth now lies outside it. There are not only platforms for content but also companies that are better positioned to engage in multi-industry collaborations - companies that have the true pulse of the market culture they cater to. One such company is Times Bridge, of Times Group.

Viral Jani, Senior Vice President, Investment Operations at Times Bridge, joins host Varun Duggirala on this week's episode to discuss all the intriguing things Times Bridge does, the importance of having a deep understanding of the Indian consumer for international companies and how media organizations are evolving into more than just the rudimentary.

Talk to Varun on Twitter - @dailydement

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