Digiday Live

Visa’s Gedioen Aloula: “Every team should have innovation in it.”


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“I don’t honestly believe in innovation teams. Every team should have innovation in it.”

In this episode of Digiday Live recorded at the Digiday Brand Summit in Park City, Utah, Visa’s head of consumer marketing Gedioen Aloula talks about what the future holds for brand marketing. First on the list: a return to platforms with proven ROI.

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