Today on Creating Real Marriages that Last, Amy-Jo and I discuss vision statements and how to move them from simply being a big idea to a practical guide. Companies and individuals often develop vision statements to help drive the direction they’re going. But, vision isn’t all you need. Having a vision statement is only the beginning of the process. It’s the step when you decide on the destination. Once you have a vision statement, you have to break it down into strategies. Once you have strategies, you have to create a tactical plan for executing those strategies. You also have to help people understand how they connect to the vision. If you communicate a big vision statement, but never tell people how they connect with it, they won’t be engaged.