All the world's a
stage, but in AR, that's a stage we're still building. Visualix is
hard at work building that stage with their street mapping
technology, which will one day help make everything from digital maps
to Pokémon Go a whole lot better. Co-CEOs Michael Bucko and Darius
Pajouh drop in to discuss their technology with Alan.
Alan: Welcome to the XR for
Business Podcast with your host, Alan Smithson. Today's episode is
with two amazing people from a company called Visualix. Michael Bucko
and Darius Pajouh are really, really passionate about analytics and
teleinformatics. Michael is a CTO and co-CEO of Visualix and has a
computer science/teleinformatics background, he worked as a data and
software engineer and founded many companies before. At Visualix he
does packaging, partnerships, and technology, as well as make sure
that Visualix has the best tech team in the world. Darius, on the
other hand, is the co-founder and also co-CEO. He studied physics
with a specialty in non-linear optics. He did not stay in research
for long, because he founded a startup and then raised $200,000 and
it fails -- we'll get into that -- but he worked at a company called
Innogy, the largest energy utility company in Europe. And the venture
developer program that allowed employees to start companies, funding
from the mother company. And so that's how in 2017, Visualix was
born. To learn more about Visualix, you can visit visualix.com.
Welcome to the show, Michael and
Darius.
Darius: Thanks. Thanks for
having us.
Michael: Thank you very much.
Welcome.
Alan: We've been talking for so
long and now we finally get to have a conversation on the record.
Michael: Amazing. It's been
awhile.
Alan: It's been a minute. It's
funny, because one of my interviews today was with Dr.
Walter Greenleaf. He's been working in VR for 33 years.
Darius & Michael: Wow.
Alan: So when you think you've
been pushing hard for a long time, think about Dr. Greenleaf. So,
Michael, tell us what is Visualix and how does it work? Why somebody
would want to use it?
Michael: Ok, so Visualix is a
mapping and positioning platform. We allow the largest scale, most
reliable augmented reality in the world. It's very simple. You take a
mobile phone and you map a space, for instance, your apartment or a
warehouse. And then in this map, in this digital twin that you've
created, you can place augmented reality content. And then people --
viewers -- can see this content in real time extremely accurately.
And it works at scale. So it's very, very reliable, works at scale.
And we have an SDK for that.
Darius: And if I may add
something, so the USP that we created is that we do all the
computation on the backend. So we use the mobile only as a sensor to
really get the data in terms of data we get on the phone. But the
real computation, the heavy lifting for mapping, as well as
localization, is in the backend side. So this allows us to basically
escape the limitations of mobile devices such as phones or let's say,
AR glasses that only allow shared experiences on an area of about 20
square meters or 50 square meters. So basically a small room. Where
we extend this from 20 square meter to 20,000 square meters. So about
a thousand fold. And this is something that you only can do if you
have a powerful backend. And this basically makes us the only company
that can create one spatial map that is together. You can basically
create one spatial map onto, let's say, a whole factory floor where
you can localize with centimeter position.
Alan