<p>Vitamin Shoppe wanted to move its brand forward, and it needed content to do that. Lisa Chudnofsky, its head of content and customer engagement at The Vitamin Shoppe, has solidified the brand messaging on social media. Her primary tool: Facebook.</p>

Vitamin Shoppe wanted to move its brand forward, and it needed content to do that. Lisa Chudnofsky, its head of content and customer engagement at The Vitamin Shoppe, has solidified the brand messaging on social media. Her primary tool: Facebook.

Vitamin Shoppe’s Lisa Chudnofsky: In-house employees have an edge over agencies

This podcast features the best sessions from Digiday events. Hear leading executives from publishers and brands discuss the modernization of media and marketing.

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Vitamin Shoppe’s Lisa Chudnofsky: In-house employees have an edge over agencies

Vitamin Shoppe’s Lisa Chudnofsky: In-house employees have an edge over agencies

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