In this exclusive video, Volvo's Lead Audio Engineer, Jonatan Ewald, walks us through the most immersive in-car sound system I've ever experienced. With 25 Bowers & Wilkins speakers, Dolby Atmos, and even headrest speakers, this setup transforms the car into a cinema on wheels.

Discover why this car literally sounds better than most cinemas!

What we explore:

• The engineering behind 25-speaker spatial audio
• Unique headrest speaker placement and why it matters
• Sound modes: Concert Hall and Abbey Road Studio recreations
• Live demos with Beatles' "Hey Jude," Billie Eilish, and movie soundtracks
• Smart audio zones for different driving scenarios

We dive deep into the design philosophy and test how this revolutionary system feels in real-time. Unfortunately, my phone's microphone can't capture the true experience - you'll have to hear it yourself to understand what I'm talking about!

Whether you're an audiophile, car enthusiast, or just love cutting-edge technology, this is a must-watch breakdown of automotive audio innovation.