Arnov and Julian manage everything for one of YouTube's biggest learning channels, Dr. Justin Sun. One year ago, brand deals were an afterthought. Now? They've 10x'd their sponsorship revenue, landed a deal that generated a 20x ROI for the brand, and turned a one-off partnership into an ongoing multi-platform relationship. Here's exactly how they did it.

Here's what we cover:

• Why hopping on a discovery call (before talking money) completely changed how brands perceived them

• The three-package pitch strategy that closed a deal in the same week, with almost no back-and-forth

• How a 6-million-view video started generating ROI for the brand at just 60,000 views

• The post-campaign review process that made them their brand partner's favorite creators to work with

• How a YouTube sponsorship evolved into CEO-level conversations about a full product integration

Follow our guests: Arnov & Julian - Strategists for Dr. Justin Sun Dr. Justin Sun's Channel: https://www.youtube.com/@JustinSung

Grab my book, Sponsor Magnet, to learn how to transform your influence into income: https://sponsormagnet.com Want one-on-one sponsorship coaching? Join Wizard's Guild: https://wizardsguild.com

00:00 From Guesswork to 10x Revenue: The Transformation
02:00 Why They Ditched Email-Only Negotiations
04:00 How to Research a Brand Before You Ever Get on a Call
06:30 The Discovery Call Framework That Blew Brands Away
08:00 The Three-Package Pitch and How It Closed Fast
10:00 Identifying the Content Gap That Led to 6 Million Views
12:30 Setting Honest Expectations on an Organic Platform
14:30 The 5 Things That Sealed the Second Deal
17:00 Evolving a YouTube Sponsorship Into a Full Business Partnership

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