If you went back in time to 2018 and told people there was going to be a pandemic that would shut stores, lock people inside, and crash economies everywhere, there is a big chance no one would have believed you.

And if you told people this post-apocalyptic sounding period would also be a good time to start a business selling high-end watches, they would likely not believe that either.

However, while many traditional High Street retailers faltered, laying off staff and racking up debts, some new businesses thrived - capitalising on the pandemic's once in a lifetime impact on consumer tastes and buying habits to launch successful new ventures.

To delve into how to launch a profitable niche business in a pandemic, Will McCurdy, content editor of Retail Systems, was joined by Tim Harrison, founder and director at Watchpilot.