Futurum Tech Webcast

Watermarking & Other Strategies for Licensing AI Training Data & Combating Malicious AI Generated Content | The AI Moment – Episode 10


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On this episode of The AI Moment, we discuss an emerging Gen AI trend: Watermarking & other strategies for licensing AI training data & combating malicious AI generated content.

As we move into year two of Generative AI, some themes have emerged in terms of the downsides to the technology. 

Two of the biggest downsides have been:

  • Combating malicious or misleading AI-generated content, and 

  • Copyright/IP rights for both non AI generated and AI generated content 

Initiatives by Google, Fox-Polygon, the Content Authenticity Initiative and academic researchers focused primarily on digital watermarking are the latest and most prominent attempts to address these issues. What will the impact of this trend be to enabling or stifling gen AI be?

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Futurum Tech WebcastBy The Futurum Group

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