The 10 Minute Healthcare Marketing Podcast

5 Ways to Get Guest Posts from Medical Professionals

01.01.2016 - By Tyson DownsPlay

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What was discussed?

Quote of the Day: “Don’t worry about failures, worry about the chances you miss when you don’t even try.” – Jack Canfield

5 Ways to Get Guest Blog Posts from Medical Professionals

Having guest bloggers post on your website is a great way to establish your online presence. Guest posts will provide useful information and helpful answers to your visitors, will help you to build your career by networking, and will even get you some backlinks from those who you are networking with. Network Locally: Network at meetup groups (check out meetup.com), chamber meetings, and business groups. You don’t necessarily want to have your competition posting on your blog, but maybe have another professional post on your blog. (For example, if you’re a dentist, reach out to an orthodontist who can post some valuable content.)Network Online: LinkedIn is a great place to start networking online with other professionals. Reach out to them and see if they’re interested in writing up a post that you can publish on your website.Join Online Communities: Google Plus has a lot of different communities that you can join to find opportunities to guest blog and to find guest bloggers for your own site. It might take a bit of digging, but these communities can be extremely helpful in finding others who can write content that is relevant to your work.Search Around: Do a few google searches for websites that are looking for guest bloggers in your industry. A few example searches would be “website that accepts guest blogs” or “dentists that accept guest blogs”, something along those lines.Sites That Accept Guest Bloggers: Check out WebMD or some other websites that have articles written by other people. See if you can get in contact with some of those writers and try and establish a relationship that leads to guest blogging.The goal is to build your brand and establish yourself as an authority. Networking locally and online are great ways to establish your online presence and guest blogging is a great way to generate traffic to your site and have your visitors find valuable information.Websites mentioned:MeetUp.comGoogle PlusWebMDHave you considered hiring a company to help you market your practice? If so, be sure to check out this free report I put together called: The Consumer Awareness Guide to Choosing an Online Marketing Agency. Learn the exact questions you need to ask to ensure you don’t get ripped off.  You can pick it up at: http://titanwebagency.com/reportCheck out the show notes at:titanwebagency.com/podcast/068

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