Truth Be Known

We All Come From Data with Michael Dortch Founder of DortchOnIt.com


Listen Later

On this episode, Lauren is joined by Michael Dortch, the founder of DortchOnIt.com and a long-time data professional. Lauren and Michael discuss the importance of data, how data-oriented people make decisions, what effective leadership looks like, and much more.

3 Takeaways:

  • Data is just the observation of how facts stack up. Anyone who is interested in making good decisions should be interested in data.
  • The beginning of good decision-making is curiosity. Curiosity about the world around us leads us to dig in and find the relevant facts and data.
  • It's important to know the limits of your knowledge. Every decision involves unknown variables and unintended consequences.

Key Quotes:

  • “We're all data to somebody, right? So, there's is almost no way to separate life from data. Everything we do in life is driven by data, some of it's subconsciously and some of it consciously. So, in a sense, I've been paying attention to data ever since I understood that there was a world around me.”
  • “Donald Rumsfeld, when he was secretary of defense, used to talk about known-knowns, known-unknowns, and unknown-unknowns. Technology is really good at known-knowns, and it's pretty good at known-unknowns, but that chasm dealing with the unknown-unknowns.”

Bio:

Michael is a growth-focused content marketing leader with 15+ years' accomplishments enabling companies to maximize revenues, increase ROI, and improve customer perception and satisfaction.

As an IT industry analyst, consultant, journalist, and marketer, he has been translating “bits and bytes” into “dollars and sense” for four decades. Michael has served as Senior Content Strategist at Huawei Technologies USA, Senior Content Development Manager at Ivanti, Senior Product Marketing Manager for cybersecurity at LANDESK, Director of Marketing at Intréis (acquired by ServiceNow), and Senior Product Marketing Manager at ServiceNow.

He has also been a senior analyst at Aberdeen Group, Robert Frances Group, Constellation Research, and Yankee Group. In 2010, Michael was included in the inaugural list of “The Top 500 Analysts Using Twitter” – twice. That same year, as Director of Research at Focus.com (acquired by Ziff Davis Enterprise), I built the Expert Network and created content that helped get that site named a “Top 10 Media Site” by Crain’s B2B Magazine.

...more
View all episodesView all episodes
Download on the App Store

Truth Be KnownBy Talend

  • 5
  • 5
  • 5
  • 5
  • 5

5

8 ratings