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We Are All One Tribe w/ Marsha Lindsay
In this episode of the Leaderboard Podcast, Zach and Henry are joined by the CEO & Chief Analyst of Lindsay Foresight & Stratagem, Marsha Lindsay. Marsha is the recipient of the Wisconsin Woman Entrepreneur of the Year award and the first woman in the Wisconsin Advertising Hall of Fame.
Marsha's interest in understanding human motivation and culture led her to pursue a career in marketing and commerce, where she looks into the convergence of marketing, culture, and data to do strategic foresight.
"I have long felt that life's a self-fulfilling prophecy. If you think you're a victim, you will see it every place you look, even where it doesn't exist. If you feel you are blessed, you will see it everywhere you look and actually make it happen."
- Marsha Lindsay, CEO & Chief Analyst of Lindsay Foresight & Strategm
Marsha Lindsay Bio
I help C-Suites, Boards, and marketers understand and more easily prepare for the future – and prepare in ways that give them pre-emptive advantage, profitable growth, and aligned teams. The efficacy of my studies, presentations, workshops, and consulting is ensured by my firm’s global ‘think-tank’ plus my deep and diverse portfolio of experience:
--A 30-year track record of research that’s been valued and widely showcased because it has connected factors others missed; framed clear applicable advice on what's best for what's next.
--Author of The Quantum Age of Marketing.
--Three decades leading a globally respected marketing consultancy that specialized in the positioning, launch and scaling of brands and their innovations (including e-commerce channels).
--From participation and facilitation of strategic sessions for countless brands and organizations, a well-honed ability to align people behind the same right things.
--40 years of scholarship in the behavioral sciences; what it takes to change minds, behaviors, outcomes.
--Over 25 years of fiduciary board service (including venture capital).
--Adjunct professorship in MBA program at University of Wisconsin School of Business teaching brand strategy & management.
--For 25 years, curating and keynoting the annual 3-day, global conference known as Brandworks University.
--Serial entrepreneurship.
Those valuing my strategic foresight: The Fortune 100, multi-nationals, regional marketers, national and global trade associations, VC-infused startups. Think tanks like Monitor Deloitte’s at UC Berkeley and Zurich’s Gottlieb Duttweiller Institute of Economic and Social Studies. I’ve presented at The World Business Forum (twice), Columbia University’s Executive MBA program; keynoted conferences from London to NYC, LA to Beijing. My thought leadership has been featured in Medium, Forbes, Fast Company, Ad Age, SXSW, Becker’s Healthcare CFO, CEO World and Chief Executive. Testimonials can be found at the bottom of this LinkedIn page and on the firm’s website at www.LFandS.com.
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By leaderboardpodcastIn this episode of the Leaderboard Podcast, Zach and Henry are joined by the CEO & Chief Analyst of Lindsay Foresight & Stratagem, Marsha Lindsay. Marsha is the recipient of the Wisconsin Woman Entrepreneur of the Year award and the first woman in the Wisconsin Advertising Hall of Fame.
Marsha's interest in understanding human motivation and culture led her to pursue a career in marketing and commerce, where she looks into the convergence of marketing, culture, and data to do strategic foresight.
"I have long felt that life's a self-fulfilling prophecy. If you think you're a victim, you will see it every place you look, even where it doesn't exist. If you feel you are blessed, you will see it everywhere you look and actually make it happen."
- Marsha Lindsay, CEO & Chief Analyst of Lindsay Foresight & Strategm
Marsha Lindsay Bio
I help C-Suites, Boards, and marketers understand and more easily prepare for the future – and prepare in ways that give them pre-emptive advantage, profitable growth, and aligned teams. The efficacy of my studies, presentations, workshops, and consulting is ensured by my firm’s global ‘think-tank’ plus my deep and diverse portfolio of experience:
--A 30-year track record of research that’s been valued and widely showcased because it has connected factors others missed; framed clear applicable advice on what's best for what's next.
--Author of The Quantum Age of Marketing.
--Three decades leading a globally respected marketing consultancy that specialized in the positioning, launch and scaling of brands and their innovations (including e-commerce channels).
--From participation and facilitation of strategic sessions for countless brands and organizations, a well-honed ability to align people behind the same right things.
--40 years of scholarship in the behavioral sciences; what it takes to change minds, behaviors, outcomes.
--Over 25 years of fiduciary board service (including venture capital).
--Adjunct professorship in MBA program at University of Wisconsin School of Business teaching brand strategy & management.
--For 25 years, curating and keynoting the annual 3-day, global conference known as Brandworks University.
--Serial entrepreneurship.
Those valuing my strategic foresight: The Fortune 100, multi-nationals, regional marketers, national and global trade associations, VC-infused startups. Think tanks like Monitor Deloitte’s at UC Berkeley and Zurich’s Gottlieb Duttweiller Institute of Economic and Social Studies. I’ve presented at The World Business Forum (twice), Columbia University’s Executive MBA program; keynoted conferences from London to NYC, LA to Beijing. My thought leadership has been featured in Medium, Forbes, Fast Company, Ad Age, SXSW, Becker’s Healthcare CFO, CEO World and Chief Executive. Testimonials can be found at the bottom of this LinkedIn page and on the firm’s website at www.LFandS.com.