Today’s interview is with James Dodkins, who is commonly know as the CX Rockstar, is a former rockstar but is now the CX Evangelist at Pegasystems. James joins me today to talk about his journey, why he’s joined Pega, what he’s going to be getting up to, extreme fandoms, hyper-fans and what’s stood out for him regarding customer experience over the last 15 months.

This interview follows on from my recent interview – A good customer experience starts with having the right tools – Interview with Liat Bycel of Airtable — and is number 397 in the series of interviews with authors and business leaders that are doing great things, providing valuable insights, helping businesses innovate and delivering great service and experience to both their customers and their employees.