<p>For the past few weeks, we've seen this idea floating around: "behavioral data isn't worth much because all it will show us....is what we already know: be nice and care about your customers." The problem is....nice doesn't scale. </p>

For the past few weeks, we've seen this idea floating around: "behavioral data isn't worth much because all it will show us....is what we already know: be nice and care about your customers." The problem is....nice doesn't scale.

<p>For the past few weeks, we've seen this idea floating around: "behavioral data isn't worth much because all it will show us....is what we already know: be nice and care about your customers." The problem is....nice doesn't scale.&nbsp;</p>

"we don't need behavioral data. just be nice."

How will the big data movement trickle down into the independent insurance agency? We, as independent agents, own the answer. Listen as we explore what insurance innovators across the country are doing right now to gain early wins in our rapidly changing market.

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"we don't need behavioral data. just be nice."

"we don't need behavioral data. just be nice."