Apex Creative Agency turns over £1.1 million and made £118,000 profit last year. Their accountant told them that was fine.

In this episode Ian works through their numbers live across four sessions — a costs audit, margins and pricing review, churn and retention analysis, and average order value mapping — and identifies £138,632 of additional profit available to the business. No new clients required. No redundancies. Just a proper look at what the numbers were already saying.

What gets found: an office lease for 30 people when there are 5 in the team. Software being paid for that nobody uses. A broadband contract sitting on 2020 rates. A pricing discount that's been given on every single pitch without ever being questioned. Eight years of retainer clients with no price increase. Four clients who left quietly — and nobody ever picked up the phone.

This is based on real client scenarios from our work with service businesses.

If this sounds like your business, try the free Profit Gap Tool at tool.mbsaccountants.co.uk. 

It takes around five minutes and shows you where your profit is leaking. If what you find makes you want to go deeper, book a free call with Jason, our Head of Growth — and if it makes sense, we'll do a full Chaos to Clarity session together with a complete money-back guarantee.

The numbers always reveal the leak.

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