Valley Talks – stories of Silicon Valley Startups

"We had a client before we had a product" – How YC alum Pretty Instant pivoted into becoming Uber for photographers


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Doug Rogers is a co-founder and Director of Product at Pretty Instant – a service that disrupts the industry of hiring photographers for family and business events. Pretty Instant started as an event photo booth service, then they (kind of by accident) applied to Y Combinator, got approved for the program and narrowed their focus to what they were doing extremely well – matching photographers with events.
How come did they actually get clients before really having a product? How do they prevent any problems in delivering the service by their photographers? What is their story behind getting approved to YC? Do investors mind that the company is spread between Silicon Valley and Boston?
Listen to the interview and learn lots of incredible insights on Pretty Instant’s story and their experience with Y Combinator!
You can also watch the interview at www.valleytalks.com.
A lovely shout out to our partner Runway and to our sponsor UnStock — an on demand community and marketplace for mobile videographers.
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Valley Talks – stories of Silicon Valley StartupsBy Sylvia Gorajek

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