Jim Robertiello, Director of B2B Sales at Poppin, shares his journey in sales and the evolution of Poppin from a startup to a nationally recognized brand. The conversation covers the early days of Poppin, the sales process, the pivot to office furniture, and the impact of COVID on the workplace and sales approach. The conversation covers topics related to sales, market expansion, and the impact of AI on the furniture industry. It also delves into the evolving trends in office space utilization and the shift towards hybrid work models.

Takeaways

• Persona-Driven Selling
• Channel Complexity Sales Process
• Market Expansion
• AI in Furniture Industry
• Trends in Office Space Utilization

Chapters

• 00:00 The Journey to Poppin
• 06:30 Pivot to Office Furniture
• 13:09 Challenges with Big Clients
• 20:18 Sales Process and Client Engagement
• 28:09 AI and Trends in Office Space
• 35:43 Future Trends and Work Models