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March 30, 2023

Weaving History + Intention into Her Designs with Jenifer Storey of Unknown Union

31 minutes

Today on the podcast we have Jenifer Storey, a corporate attorney turned founder of the clothing company Unknown Union. She and her brother have created a fashion brand that infuses art, history, and culture into each piece of clothing. A must-listen for any small business owner!

We chat about –

what is the hero’s journey?

how Jenifer brings storytelling and history into all the clothing she designs

communicating the meaning behind the Unknown Union pieces on the website and in the store

the obstacles Jenifer has faced when growing her company

contracts – they’re necessary!

reflecting on the growth + staying humble in success

✨ Links

Hero’s journey (Philos) collection: https://unknownunion.com/collections/philos

Unknown Union website: https://unknownunion.com/

Unknown Union on Instagram: https://www.instagram.com/unknownunion/

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