On this episode, I am joined by Itai Elizur, the COO and partner at MarketAcross. MarketAcross provides a complete end-to-end marketing solution for blockchain firms. Itai shares his knowledge of What is web3 marketing and how it differs from Web2. Why is it better to focus on product marketing as opposed to token marketing, I also shared my story of struggling to launch an NFT/Web3 game and asked Itai what advice he would give to other builders in this space

However, before we get into that I had a conversation with Itai about what is currently going on in the Middle East and whilst this is not a political podcast I think it's important to highlight how Web3/Crypto is being used to help with this crisis. 

Check out Crypto Aid Israel for more information.

I am very vocal about my passion for Web3 being used for social good and I believe that with any significant advancement in technology, we should always find a way to help and better humanity.

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