Your website should be more than a digital business card — it should be your hardest-working salesperson.

In this episode, Shawn Derrick breaks down what separates a website that just “looks good” from one that actually converts visitors into customers.

You’ll learn how to:

• Define a clear conversion goal that guides every page

• Make it effortless for customers to contact and book with you

• Automate engagement and follow-up so no lead goes cold

• Build a site that works even when you’re not

Your website is the first step in your sales process. If it’s not clear, simple, and responsive, you’re leaving opportunities on the table.

Build smarter. Sell faster. Convert better.