Of Record | The latest in digital marketing & advertising

Weekly Digital Marketing Update 9/4 | Traditional Sports Losing Clout, Doritos' Brand-less Branding, and Performance Marketing Advice


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Digital Marketing Update: 8/31 - 9/4 2019

Your hosts Matt and Joe, in 32 minutes drop some knowledge about the marketing world!

Top Stories:
NFL partners with TikTok in effort to get the youngins interested. Meanwhile the MLB struggles to reach anything but Boomers.

Doritos drops their branding in favor of a triangle. Will it work? Does it even matter with all of the earned media they got? Let's discuss.

What's the difference between CPA and CR? If you don't know, stick around.

Articles Mentioned:
NFL/TikTok: https://tcrn.ch/2jZGw2x
Doritos: https://cnb.cx/2ktB8oG
...more
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Of Record | The latest in digital marketing & advertisingBy Of Record

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