No, we don’t mean a world without our favourite, sweet treats... This week we’re talking about the latest in preparing for a cookieless world. The result of removing targeted advertising will impact everyone; internet users, digital advertisers, and publishers. So how can we ensure we’re fully prepared as an organisation, while ensuring users and customers still get the service they desire. GDS Group presenters Julia Belle and Alex Wood talk us through it all. Let us know what you think in the comments or email [email protected].

Discussion points

·      Are customers becoming more data-savvy? Or are they becoming more reluctant when it comes to allowing companies to harvest their data?

·      First party cookies v third party cookies - what are the pros and cons?

·      What can your organisation do to prepare?

Get in touch

·      Connect with Alex Wood

·      Connect with Julia Belle

·      Or email [email protected]

Resources mentioned in this episode

·      GDS Group – Meet the Boss roundtables

·      GDS Group – Summits

·      If you want to join our community of executives leading the way in business and digital transformation, sign up here: The Leading Provider of Virtual Executive Events & Summits | GDS Group

·      Who owns our data?

·      Google ending third-party cookies in Chrome