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This episode tells the story behind Have A Dirty Day. What started as Gorilla Dirt during COVID turned into conversations with customers—and those conversations turned into unforgettable stories. Stories of real people, real adventure, danger, loss, and pure mayhem. From off-road races to river trips and life-changing moments, this episode sets the tone. Because clean stories don’t make it past the trailhead.
By Blake LemmonsThis episode tells the story behind Have A Dirty Day. What started as Gorilla Dirt during COVID turned into conversations with customers—and those conversations turned into unforgettable stories. Stories of real people, real adventure, danger, loss, and pure mayhem. From off-road races to river trips and life-changing moments, this episode sets the tone. Because clean stories don’t make it past the trailhead.