The Attention Economy

Welcome to The Attention Economy


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In The Attention Economy, hosts Sonia and Simon explore how we’ve shifted from a fossil-fuel-driven economy to one powered by grabbing quality, authentic attention. Through both long and short-form content, they uncover how businesses, influencers, and creators are fighting for your focus in a world full of distractions.

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The Attention EconomyBy Simon Baggs and Sonia Jahshan