Brand strategists Amy Swift Crosby (copy writer) and Hilary Laffer (agency owner) tackle business questions with founders, CEOs and small business owners. Each guest brings a real question and in the course of 30-minutes, comes away with insights and practical next steps that might even work for you! Funny, serious and just silly enough, this show is great for industry pros or newbies to the world of brand and/or business.

Welcome to the Brandsmiths!

Brand Strategists Hilary Laffer and Amy Swift Crosby tackle business questions with candid, (mostly) serious and definitely unscripted workshopping sessions. Guests – from small business owners to CEOs, executive directors and founders – bring their head-scratchers, hunches and conundrums to Hilary, the owner of a boutique creative agency in Los Angeles, and Amy, a copy writer.  

“We recognize that each challenge is different and quality thinking doesn’t come in one size.”  

Steering clear of prescriptions or templates, the hosts approach each 30-minute conversation with the benefit of a couple decades of experience helping brands express themselves with originality and authenticity. As entrepreneurs themselves, the pair shares honest and practical advice as to how a brand can best support a business. 

This lively show features one business owner or team with a specific question. The hosts’ mission is to unpack the situation quickly and deliver real-time insight, feedback and recommendations designed to help move the needle, while also guiding listeners to better leverage their own brands for better business outcomes.
Audiences benefit from hearing about how real businesses of all sizes in different industries avoid pitfalls, navigate challenges and make informed decisions.

Business

Arts

Marketing

Design

Management

Brand Strategists Hilary Laffer and Amy Swift Crosby tackle business questions with candid, (mostly) serious and definitely unscripted workshopping sessions. Guests – from small business owners to CEOs, executive directors and founders – bring their head-scratchers, hunches and conundrums to Hilary, the owner of a boutique creative agency in Los Angeles, and Amy, a copy writer. “We recognize that each challenge is different and quality thinking doesn’t come in one size.” Steering clear of prescriptions or templates, the hosts approach each 30-minute conversation with the benefit of a couple decades of experience helping brands express themselves with originality and authenticity. As entrepreneurs themselves, the pair shares honest and practical advice as to how a brand can best support a business. This lively show features one business owner or team with a specific question. The hosts’ mission is to unpack the situation quickly and deliver real-time insight, feedback and recommendations designed to help move the needle, while also guiding listeners to better leverage their own brands for better business outcomes. Audiences benefit from hearing about how real businesses of all sizes in different industries avoid pitfalls, navigate challenges and make informed decisions.

Share Welcome to the Brandsmiths!

Sign up to save your podcasts

Welcome to the Brandsmiths!

Welcome to the Brandsmiths!