Welcome to the Deep Dark podcast - where we ask seasoned business minds to excavate their history - pulling the best insights, hardest moments, and yes - golden epiphanies. Somewhere in the stories, the deepest recesses, and big breakthroughs we all get a little smarter and feel a little better about our own businesses ventures. Remember: if it didn’t hurt, it doesn’t count! I’m your host Chris Lyon - strap in and get ready as we plunge into the Deep Dark.