We're excited to make our return after a lengthy hiatus! We've been busy with various personal and professional commitments over the last few months, but we're back with a dive on the topic of why businesses might choose to work with marketing agencies. In Part One, we'll cover the symptoms for why your business might actually need an agency, such as lack of time, the need for specialised skills, and the desire to scale marketing efforts efficiently. Then we look at the value that marketing agencies bring, such as expertise in specific areas, the potential to save time for the in-house team, and the strategic advantage they can offer. Finally, we start to set out the importance of briefing marketing agencies properly and setting clear expectations for a successful partnership. Enjoy!