Sign up to save your podcasts
Or
Share What 100 homepages got wrong
Share to email
Share to Facebook
Share to X
Share to email
Share to Facebook
Share to X
Or
What 100 homepages got wrong
After dissecting 100 B2B homepages, Talia breaks down the 3 biggest mistakes brands are making on their homepage and the one thing they need to do, to fix it.
The bottom line? It isn’t a design or UX problem, it isn’t a traffic problem - it’s a customer-centricity problem.
Across industries, the same 3 problems showed up again and again:
- unclear or generic messaging that focuses on the company instead of the buyer,
- overly complicated layouts that make it hard to understand what’s being offered,
- and a complete lack of emotional resonance.
This isn’t just a B2B problem. It’s a widespread issue that’s happening on most websites.
RESOURCES
→ Check out my FREE workshop: https://taliawolf.com/workshop
→ Get my NEW book (Emotional Targeting): https://taliawolf.com/book
View all episodes
By Talia WolfAfter dissecting 100 B2B homepages, Talia breaks down the 3 biggest mistakes brands are making on their homepage and the one thing they need to do, to fix it.
The bottom line? It isn’t a design or UX problem, it isn’t a traffic problem - it’s a customer-centricity problem.
Across industries, the same 3 problems showed up again and again:
- unclear or generic messaging that focuses on the company instead of the buyer,
- overly complicated layouts that make it hard to understand what’s being offered,
- and a complete lack of emotional resonance.
This isn’t just a B2B problem. It’s a widespread issue that’s happening on most websites.
RESOURCES
→ Check out my FREE workshop: https://taliawolf.com/workshop
→ Get my NEW book (Emotional Targeting): https://taliawolf.com/book