When You're going to become an amazing CEO there are many concepts and terms that we need to know and understand to use it, one of these is Influencer Marketing, but what is it?

Influencer Marketing is a hybrid of old and new marketing tools, taking the idea of the celebrity endorsement and placing it into a modern day content-driven marketing campaign. The main differentiator in the case of  influencer marketing is that the results of the campaign are collaborations between brands and influencers.

On this How to CEO Show Episode i am gonna be talking about Influencer marketing and everything that a  CEO need to know about it, so if you're looking for become an amazing CEO ya cannot miss this episode.