<p>Peter is joined by Digital PR Executive Andy Clowes to talk through using data as a PR tool, getting journalists' attention and what's new within public relations.</p>

Peter is joined by Digital PR Executive Andy Clowes to talk through using data as a PR tool, getting journalists' attention and what's new within public relations.

What are the key challenges within PR?

Welcome to Ask Distract , a podcast by the team at Distract, one of the fastest-growing advertising agencies in the UK. Take a listen and find out what's going on in the world of digital marketing and PR. 

Each week we'll bring the most interesting subjects to the show, commenting on and discussing developments across the marketing spectrum. Expect deep explanations of key topics and how they affect you.

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Welcome to Ask Distract , a podcast by the team at Distract, one of the fastest-growing advertising agencies in the UK. Take a listen and find out what's going on in the world of digital marketing and PR. Each week we'll bring the most interesting subjects to the show, commenting on and discussing developments across the marketing spectrum. Expect deep explanations of key topics and how they affect you.

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What are the key challenges within PR?

What are the key challenges within PR?