We’re heading into 2020 here and I can’t wait to see how the marketing landscape continues changing for those of us in the thought leader and influencer space. Already a number of our clients who are speakers, coaches, consultants, YouTubers, podcasters, trainers, they’re asking our team what are some of the changes we’ll see in marketing in 2020.
Over the next few days, I’m going to share trends and changes in marketing that we will see in 2020. The first trend I’m already seeing and we will see explode in 2020 is that more brands will rely on influencers to better connect with their customer base.
As an example, one of our clients is one of the top retail specialists in the world. He’s already being approached by numerous Fortune 500 brands to be the face for their retail sales promotion for new products to hit the shelves. Another one of our clients is an Instagram influencer in the beauty space and a handful of brands are asking her to be the host for their next fashion gala in New York City.
Today I want you to think about three brands you and your audience already love. Reach out to that brand and tell them you would love to collaborate on a project together. Position yourself as a guide to better promote their products and you may be amazed at the response.
Have a great day and remember, your Message matters.
The Keynote Clarity for Thought Leaders Flash Briefing is presented by Jon Cook, founder of Keynote Content. Jon and his team help thought leaders, namely speakers, coaches, and consultants, craft and share their messages to better serve their audiences. Connect with Jon and his team at Keynote Content by visiting keynotecontent.com. You can subscribe to The Keynote Clarity for Thought Leaders Flash Briefing by visiting bit.ly/KeynoteClarity and enabling it there. Then, all you have to say is, “Alexa, what’s my flash briefing?”
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