Beyond The Numbers

What Are We Even Building? | Ministry or Marketing?


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Beyond The Numbers Episode 7

In this episode, I wrestle with a tough question: are we building ministries, or are we building brands?


I share my own story of chasing views and influence, and how I had to shift back to faithfulness over follower counts. We’ll also dive into John 17 and Acts 8, where Philip left a thriving ministry to minister to just one person. It’s a powerful reminder that God’s metrics look different than ours.


This episode is for any pastor or ministry leader who feels the pressure to perform, produce, and “stay on brand.” You’ll walk away challenged to re-center on obedience, discipleship, and the people God has placed right in front of you.


Next week: “Leading Through Betrayal and Loss” — one of the most raw and personal episodes yet.

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Beyond The NumbersBy Joshua Williams