What are you KNOWN for? In this episode, we discuss the importance of being known for something. Having a niche and dominating within it.

I share a few examples from my career to show that what you're known for doesn't have to stay the same. Don't overthink it! You can ADAPT and GROW.

I've taken some advice in this particular topic from Bedros Keuilian and Grant Cardone about being unique and making sure the world knows what you're best at.

I'm dropping the equivalent of an MBA on personal training in these shows, so grab a pen, notebook, and listen up!

0:00 Intro 

1:22 Why you need to be KNOWN for something 

2:11 Examples from my career (transformations, football players, MMA Fighters) 

6:34 Adaptability. You don’t always need to be known for ONE thing. Don’t overthink it 

7:25 How to pick YOUR thing 

9:18 Advice I took from #BedrosKeuilian, become the only loaf on the shelf 

10:00 Advice from #GrantCardone, marketing and promotion around YOUR thing so that people know what you’re best at 

11:33 How The Rock is known for something a million different times 

12:34 You also need be known for other qualities about yourself related to your niche (discipline, organization, etc) 

13:58 an exercise for you to decide what you want to be known for 

15:55 Conclusion