Brian J. Pombo Live

What Are You Really Selling?


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Brian's family trip continues as the fam gets set for a trip to Legoland in California.




https://www.youtube.com/watch?v=agP7IvEhVy0




Transcription



What are you really selling?



Hi I'm Brian Pombo, welcome back to Brian J. Pombo Live.



I'm still here at Legoland California, late at night, out here visiting with my, well, taking my family on a little vacation I should say. And have been having a good time learning a lot.



As I mentioned last night, there's a whole lot of business inventions that you can gain from, from looking at businesses that work because businesses that work because they feed people, they feed people something that people want, good or bad, they they do their job.



They provide something valuable to people for money and if you can take that and translate it back to your business, look at what's actually being sold.



The real question is, what is what are you really selling?



If you're in business what are you actually selling?



I don't mean the product. I don't mean the service itself. I don't mean all the features and the way you would go about describing it. I'm talking about what you're actually selling.



And here's an example.



So is from a customer standpoint, right?



My wife and I are here with my three kids. And I said this really weird thing.



So we're staying at the Legoland Hotel.



It's this place here.



It's pretty wild. I mean, this is in the middle of the night, everyone's while middle of the night.



I think is nine o'clock or something but everyone's asleep.



The kids have gone to bed, and everything's nice and quiet but it's still lit up and everything else, it's still pretty magnificent to look at.



But back to my story. If you think about what we're actually getting from all of this. I sat back and was talking with my wife and I said, You know what, the thing that I've gotten the most out of this experience is, this is probably the calmest I've ever been being out in public with people and my kids.



And I was trying to put my finger on and that occurred to me most of the time.



So I've got three little kids, I've got a seven-year-old, four-year-old, a two-year-old and they're chaos.



Not necessarily in a bad way. Most of them, they're good kids, but they're's chaos.



They're just chaotic little beings and everywhere you take them, you're trying to keep them from either hurting themselves or causing destruction everywhere they go.



And that's not a bad thing. It's just part of having kids and being in public with other people. And people who don't have kids, they didn't understand it.



It's tougher, even if you've had kids at one time. I know my parents they are not as patient the with the kids necessarily as we are because they're just not around them as often and every little thing irks them a little more, you know.



And so it's one of those things where you're always kind of on edge when you're out in public with the kids, you're trying to keep them from hurting themselves because the world is not childproof.



You're trying at the same time you're trying to keep them from getting in the way of everybody else. You try and keep them from being getting lost and running off and getting into this and that. Here, this whole place is relatively childproof.


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Brian J. Pombo LiveBy Brian J. Pombo

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