Brian chats about the Worthington Method and actions steps to take in your business.
https://www.youtube.com/watch?v=rGH7RAqpQjw
Transcription
What are your three actions?
Hi I'm Brian Pombo, welcome back to Brian J. Pombo Live. Where we talk about all the strategies, tactics and principles that you need to be able to explode your business.
I want to talk about three things that this was something that came to me today is that I've never developed a way to easily describe in a quick way, what it is that I do with businesses when I'm businesses that I invest in businesses that I partner up with, what is it that I actually do?
And what if I could encapsulate it all into three ideas, three actions that, that I take part in, and I want you to try this for your own business.
So if you if you're a business owner, if you're an executive, you're one of the people that are in charge, can you break down what it is you do for your ideal client, customer, so forth?
Can you break it down to three things or three areas that you cover or something specific in terms of an outcome?
I don't know if I'll stick with these or promote them or anything like that but this was, this was kind of what I came up with. So there's three actions, there's three things, and the first thing that I take everybody through is a process that the easiest way to explain it would be to call it strategic order.
And I please don't try not to judge me too much for my horrible second grade handwriting but it's all about strategic order.
I go in that typical situation with with a business is I go in, and we sit down and we just start at the very beginning. We look at where they are, where they want to be how soon they want to get there.
What's the ideal situation and we start creating strategic order?
We do this through a process that I call the Worthington Method.
So this is something that I came up with, I'm just gonna say W M here.
Worthington Method is really the beginning of all of this. And it's the process that I take companies through, you can go and check out my other videos that have to have to do with the Worthington Method.
In the future, I'm hoping to have some examples up here, people that I've taken through that process, but strategic order is all about setting up and saying okay, what do we need to do when when I was talking with a banker, that not not a specific banker.
But you know, we say banker with picture a guy in a suit with a mustache and a top hat, these cartoony concepts that we have in our heads, but a person in the banking industry that is, is working in a, in a growing bank, they have multiple locations, is on the East Coast of the United States.
And we were sitting down, he is one of the main executives in charge. And we say what are the what are the main issues you're facing?
We're just kind of giving her an initial having an initial conversation over some of these things, because one of the people that I work with was helping him out with some with some other items. And he said just in general, what what are the strategic concerns that you have?
And he said, we know everything we need to do, but we don't know of the order in which to do them.
That thing that hit me, I wrote it down immediately, and I said, that is encapsulating.
What so many business owners have an issue with is they know what to do,