Cupping the coffee you farm will give you valuable insights. It can suggest the type of market and buyer it’s suited to, as well as what price it could fetch. Cupping can also help you improve your production and processing methods. You’ll be able to make informed changes to your processes and evaluate their success. In turn, this can help you improve your quality and negotiate higher prices.

Read the original article here: https://perfectdailygrind.com/2020/01/what-cupping-can-tell-producers-about-their-coffee/