Welcome back to The Visionary's Guide to the Digital Future, where we delve into the most recent insights on data leveraging, emerging technologies, and predictions for the digital future. 

In this episode's three segments, we explore the realm of generative models such as ChatGPT, discuss how to utilize the potential of data, break down the data maturity model, and offer real-life examples to assist senior leaders in harnessing its value.

ChatGPT and other generative models have revolutionized the way we access information from vast libraries of data, but determining the source of information and its accuracy is becoming a pressing issue.

While some debate who should be allowed to use these tools, the more important question is how we can trust the information generated by them.

In our Quick Hit segment, we dive deep into the data maturity model and its five stages. We explore how organizations can progress through the continuum of data maturity to unlock the power and potential of their data.

Finally, in our Decision Makers' Advantage part, we'll be exploring a case study on how one company monetized the data readiness maturity model to create winning customer experiences. 

During the journey of a fictitious company called Tech X, you’ll see how investing in digital fitness can advance the customer experience at scale.

Join us for this insightful and informative episode. Don't miss out on the opportunity to stay up-to-date with the latest digital strategy trends and gain a competitive edge in the marketplace.

Key Takeaways:

• Intro (00:00)
• The Digital Pulse: Why ChatGPT is turning digital future upside down - vital stats (01:21)
• What GPT stands for (03:56)
• The digital card catalog model vs. a tool that provides THE answer (08:06)
• The ability to ask a question - more important than ever (13:12)
• What is the next stage of maturity for machine learning? (15:41)
• How can educators use ChatGPT and apply countermeasures? (22:26)
• The Quick Hit: The five stages of the data maturity model (31:22)
• #1 The descriptive stage (33:13)
• #2 The diagnostic stage (37:37)
• #3 The predictive stage (42:22)
• #4 The prescriptive (50:42)
• #5 The cognitive (54:36)
• The Decision-Makers Advantage: Digital maturity - a real-life example (01:00:04)
• A comedy of errors that could have been avoided (01:01:42)
• When a company doesn’t understand the value of its data (01:08:17)
• CRM solution - the power of digital transformation (01:10:25)
• Marketing’s contribution to sales (01:16:00)
• Data powers decisions - summary (01:19:43)

Quotes:

“The superpower that educators should teach, innovators should aspire to, and leaders should inspire is encouraging us to ask better questions.” - Paul Lima (13:37 - 14:21)

“Innovation doesn't mean the same thing as invention ... It's essentially the difference between creation and application. A similar analogy could be set of knowledge and wisdom - to know and to do.” - Paul Lima (16:59 - 17:24)

“The next phase of maturity will happen when the machine intelligence begins to develop answers and research questions that have yet to be asked by us.” - Paul Lima (17:25 - 18:19)

“Generative models are here to stay - everybody will be using them soon. However, just as in the craft of espionage, the question is how receivers of the information can determine its source and whether they can trust what it says.” - Paul Lima (25:02-26:00)

“We shouldn't be modeling behavior that we fear innovation (such as ChatGPT and other AI tools). To make a better digital future, we shouldn't arrest change. … The change is happening anyway, so let's make sure that we're not on the wrong side of history on this one.” - Paul Lima (30:19 - 31:24)

“Data has to be processed to give it context. And with that context, it's no longer a raw commodity. It becomes something more valuable - information.” - Paul Lima (44:03 - 44:13)

“The most powerful weapon on an Abrams tank isn't the 120-millimeter smoothbore cannon. It's the engine. And it's the same thing with data - it's not about all the features in these tools. It's about the data that goes into it. That's the secret sauce of all these programmatic tools.” - Paul Lima (52:26 - 52:44)

“Data maturity isn't just dashboards and analytics. It powers winning customer experiences.” - Paul Lima (01:20:15 - 01:21:11)

Additional resources:

➡️ Check out Ray Kurzweil's 1965 appearance on “I’ve Got a Secret”

➡️ Share the market capitalization infographic

➡️ Check out our website 

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