In this episode Sam Bygrave talks to Brian Kinsman of Glenfiddich and William Grant & Sons, and delves into the intricate world of whisky, focusing on the importance of aroma, the role of technology in whisky analysis, and why the human nose can't be beat. We talk about the significance of the human nose in identifying whisky characteristics, the innovative use of trained dogs for quality control, and the techniques for tasting and assessing whisky.