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In this episode of Thirsty Business Podcast, Jen Hauke and Phil Thomas sit down with Beer Institute President and CEO Brian Crawford for a wide-ranging conversation about the forces shaping the future of beer, hospitality, and the businesses that depend on them.
From the Beer Institute's "It's Me Beer" and "Stand With Beer" campaigns to the relaunch of the CHEERS Act, Brian explains why advocacy matters for everyone in the beer ecosystem, from brewers and distributors to bars, restaurants, draft technicians, and hospitality operators. They explore how public policy impacts the industry, why beer remains one of the most powerful drivers of social connection, and what happens behind the scenes on Capitol Hill to protect an industry that supports millions of jobs.
The conversation also dives into why maintaining strong relationships between policymakers and industry leaders is critical for the future of hospitality.
Whether you're in beer, hospitality, foodservice, distribution, or simply curious about how policy influences business, this episode offers a fascinating look behind the curtain at the people working to protect and grow one of America's most important industries.
⭐Featured Campaigns:
🍺 https://standwithbeer.org/
🍺 https://www.cheersact.org/
⭐ Sponsored by:
🍺Draftline Technologies https://www.draftlinetechnologies.com
🍺Micro Matic https://www.micromatic.com
Connect and Follow Thirsty Business Podcast across platforms:
👉Instagram: https://www.instagram.com/thirstybusinesspodcast/
👉LinkedIn: https://www.linkedin.com/company/thirsty-business-podcast/about/
👉TikTok: https://www.tiktok.com/@thirstybusinesspodcast
👉Reddit: https://www.reddit.com/user/ThirstyBusinessPod/
👉YouTube: https://www.youtube.com/@ThirstyBusinessPodcast
🌐Visit our website: https://www.thirstybusinesspodcast.com/
Connect with our guest, Brian Crawford:
👉LinkedIn: https://www.linkedin.com/in/brian-crawford-b538504/
🔔 If this episode changed the way you think about beer, share it with someone who still thinks it’s “just beer.”
#ThirstyBusinessPodcast #BeerIndustry #CraftBeer #HospitalityIndustry #BeerBusiness #DraftBeer #BeerInstitute #RestaurantBusiness #HospitalityLeadership #BeverageIndustry
By Jennifer HaukeIn this episode of Thirsty Business Podcast, Jen Hauke and Phil Thomas sit down with Beer Institute President and CEO Brian Crawford for a wide-ranging conversation about the forces shaping the future of beer, hospitality, and the businesses that depend on them.
From the Beer Institute's "It's Me Beer" and "Stand With Beer" campaigns to the relaunch of the CHEERS Act, Brian explains why advocacy matters for everyone in the beer ecosystem, from brewers and distributors to bars, restaurants, draft technicians, and hospitality operators. They explore how public policy impacts the industry, why beer remains one of the most powerful drivers of social connection, and what happens behind the scenes on Capitol Hill to protect an industry that supports millions of jobs.
The conversation also dives into why maintaining strong relationships between policymakers and industry leaders is critical for the future of hospitality.
Whether you're in beer, hospitality, foodservice, distribution, or simply curious about how policy influences business, this episode offers a fascinating look behind the curtain at the people working to protect and grow one of America's most important industries.
⭐Featured Campaigns:
🍺 https://standwithbeer.org/
🍺 https://www.cheersact.org/
⭐ Sponsored by:
🍺Draftline Technologies https://www.draftlinetechnologies.com
🍺Micro Matic https://www.micromatic.com
Connect and Follow Thirsty Business Podcast across platforms:
👉Instagram: https://www.instagram.com/thirstybusinesspodcast/
👉LinkedIn: https://www.linkedin.com/company/thirsty-business-podcast/about/
👉TikTok: https://www.tiktok.com/@thirstybusinesspodcast
👉Reddit: https://www.reddit.com/user/ThirstyBusinessPod/
👉YouTube: https://www.youtube.com/@ThirstyBusinessPodcast
🌐Visit our website: https://www.thirstybusinesspodcast.com/
Connect with our guest, Brian Crawford:
👉LinkedIn: https://www.linkedin.com/in/brian-crawford-b538504/
🔔 If this episode changed the way you think about beer, share it with someone who still thinks it’s “just beer.”
#ThirstyBusinessPodcast #BeerIndustry #CraftBeer #HospitalityIndustry #BeerBusiness #DraftBeer #BeerInstitute #RestaurantBusiness #HospitalityLeadership #BeverageIndustry