A lot of provider organizations seem to be operating in fear or denial, but it turns out that they have some advantages over new entrants, according to Jason Lineen, SVP, Consulting Practice Leader at AVIA. In this episode, you’ll learn how innovation happens in smaller organizations, what types of digital transformation need to happen the most, and how vendors can start to build relationships with providers even during a downturn.

This conversation is brought to you by Health Connective, custom marketing solutions for med tech and pharma.

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