Consider This from NPR

What happens to the internet if no one clicks search links?


Listen Later

Google's AI Overviews feature can deliver an answer to your question before you click a single link. But it spells bad news for the publishers that write the articles that power these AI summaries: their business models depend on site visits to sell ads. And some smaller publishers have already gone out of business as the use of AI summaries grows.

"The extinction-level event is already here," said Helen Havlak, publisher of tech news site The Verge.

NPR's John Ruwitch reports on how companies are adapting to the artificial intelligence shake-up in Google search. And Google is a financial supporter of NPR, but we cover them like any other company.

For sponsor-free episodes of Consider This, sign up for Consider This+ via Apple Podcasts or at plus.npr.org.

Email us at [email protected].

Learn more about sponsor message choices: podcastchoices.com/adchoices

NPR Privacy Policy
...more
View all episodesView all episodes
Download on the App Store

Consider This from NPRBy NPR

  • 4.2
  • 4.2
  • 4.2
  • 4.2
  • 4.2

4.2

5,970 ratings


More shows like Consider This from NPR

View all
Fresh Air by NPR

Fresh Air

38,475 Listeners

Planet Money by NPR

Planet Money

30,680 Listeners

The NPR Politics Podcast by NPR

The NPR Politics Podcast

25,796 Listeners

NPR News Now by NPR

NPR News Now

14,390 Listeners

The Daily by The New York Times

The Daily

112,236 Listeners

Up First from NPR by NPR

Up First from NPR

56,509 Listeners

The Indicator from Planet Money by NPR

The Indicator from Planet Money

9,523 Listeners

Today, Explained by Vox

Today, Explained

10,204 Listeners

Post Reports by The Washington Post

Post Reports

5,462 Listeners

Throughline by NPR

Throughline

16,353 Listeners

Short Wave by NPR

Short Wave

6,552 Listeners

The Ezra Klein Show by New York Times Opinion

The Ezra Klein Show

15,892 Listeners

State of the World from NPR by NPR

State of the World from NPR

415 Listeners

Trump's Terms by NPR

Trump's Terms

394 Listeners

Sources & Methods by NPR

Sources & Methods

794 Listeners