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What happens when a business rebrands and their fans hate it?
On this week's episode we're chatting about what happens when a business rebrands and their fans HATE it! That's exactly what happened to CF Montréal when they rebranded in 2021. Less than 18 months later they've unveiled a whole new logo and let's just say we have plenty of thoughts! Plus, we're also chatting about ANOTHER layout change from Instagram, The Iconic's latest partnership, as well as some 10/10 marketing work from Gucci. Listen now!!
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By Dani Hayman & Alysse CurranOn this week's episode we're chatting about what happens when a business rebrands and their fans HATE it! That's exactly what happened to CF Montréal when they rebranded in 2021. Less than 18 months later they've unveiled a whole new logo and let's just say we have plenty of thoughts! Plus, we're also chatting about ANOTHER layout change from Instagram, The Iconic's latest partnership, as well as some 10/10 marketing work from Gucci. Listen now!!