Today we interviewed Roberto Blake, a YouTube expert who has helped countless creators build successful channels and businesses. He shares how he started his journey, how he identifies the best ideas for channels and how to scale!

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Roberto Blake’s Socials

YouTube: @robertoblake

X: https://x.com/robertoblake

TIMESTAMPS:

0:00 -Introduction

1:00 - The key questions someone should answer for their channel's strategy

14:31 - Covering topic, title, thumbnail and timing

28:54 - How his mind approaches packaging

33:10 - How he finds the perfect video idea

41:00 - Talking about viewer psychology

57:30 - Examples of tailoring to a specific audience and the benefits

1:13:30 - Discussing revenue and ways to monetise a channel

1:21:22 - If he's ever seen a creator model that most people overlook

1:29:21 - His advice for creators feeling burnt out or feeling stuck

1:32:31 - What channel's he'd invest in if he could

1:40:58 - What his ultimate dream goal is