Matt Cross, a Senior Developer at Infomedia, answers the question "What is a page builder?" He explains how page builders allow users to add or update content, like text, photos and video, on a website without having to know how to code. Matt shares examples of popular page builders, like Squarespace and Wix, and discusses the limitations that come with these solutions. He also discusses how sites created with page builders can be hard to work with and why custom development is often a better option. Finally, Matt shares why plugins may not work with a page builder and how to test for compatibility.