This week, Ayanna and Akua discuss the importance of including Africa in conversations about luxury fashion. They also had the pleasure of talking to the Founder and CEO of The Folklore, Amira Rasool to gain some insight as to what some of these brands on the continent are up against and how we can help.

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SHOP THE FOLKLORE

The Folklore is an innovative online retail concept operating out of New York City and Cape Town. The Folklore stocks high-end and emerging designer brands from Africa and the diaspora, and serves as a cultural hub for contemporary brands, artists and creatives to showcase their personal stories.

https://www.thefolklore.com/

https://www.instagram.com/thefolklore/

https://twitter.com/TheFolklore

BRANDS WE'RE LOVING

Mowalola

Orange Culture

Maki Oh

William Okpo

Lisa Folawiyo

Thebe Magugu

AAKS

REFERENCES

https://youtu.be/mFyCpoCW9ak

https://africanbusinessmagazine.com/sectors/retail/e-commerce-powers-africas-rapidly-expanding-fashion-sector/

https://www.businessoffashion.com/articles/opinion/op-ed-its-time-for-vogue-africa

https://www.businessoffashion.com/articles/global-currents/tapping-31-billion-africa-opportunity