Call To Action (CTA)
What is Call to Action (CTA)? Call to action is basically telling people what they should do next. Call to action could be telling people to call you, to read more, to download something, to buy something, or to take any other action you want your audience to take.
Example of call to action would be telling people to subscribe to my YouTube channel at the end of my video, telling people to download free e-book and videos at the end of my blog, telling people to subscribe to my podcast. That is the call to action that I am giving my audience.