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What is Community Marketing? And, How Does It Differ From Influencer Marketing?
OMD Signals partners with Reddit to discuss the growth and value of community marketing for brands. The conversation differentiates community marketing from influencer marketing and looks at the enormous opportunity it brings advertisers seeking to meaningfully connect with the most engaged digital audiences. Reddit’s Chief Operating Officer, Jen Wong and OMD’s President and Chief Media Officer, George Manas discuss the topic. Andrew Abbott, Reddit’s Global Agency Lead for Omnicom Media Group moderates the conversation.
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By OMDOMD Signals partners with Reddit to discuss the growth and value of community marketing for brands. The conversation differentiates community marketing from influencer marketing and looks at the enormous opportunity it brings advertisers seeking to meaningfully connect with the most engaged digital audiences. Reddit’s Chief Operating Officer, Jen Wong and OMD’s President and Chief Media Officer, George Manas discuss the topic. Andrew Abbott, Reddit’s Global Agency Lead for Omnicom Media Group moderates the conversation.