Welcome to Pocket-Sized Podcasting, brought to you by Alitu: The Podcast Maker. And on this episode, we’re asking the question “what is compression?”. No, this isn’t about blowing your car tyres up. Compression is an audio production technique where you take the loudest bits and quietest bits of a conversation, and bring them all closer together. It’s all about achieving volume-level consistency. Compression allows you to have loud laughter and soft whispering in your episode, and, if done well, your listener won’t even need to adjust the volume dial. Just like noise reduction, compression needs a subtle touch, though, and it’s easy to go overboard. We can teach you how to do it, free with Audacity, at http://thepodcasthost.com/audacitycompressor Or, once again, you can simply have Alitu do it all for you automatically without needing to know the slightest thing about how it works. Head on over to http://alitu.com to start your 7-day free trial.